Petitions to wind up (Companies)
PERSONALITY BRANDS LIMITED
A petition to wind up Personality Brands Limited has been filed by HM Revenue and Customs and will be heard in the High Court on 23 September 2026.
Notice details
- Company
- PERSONALITY BRANDS LIMITED
- Company number
- 09409615
- Registered office
- Shadwell House 65 Lower Green Road, Rusthall, Tunbridge Wells, Kent, TN4 8TW
- Petitioner
- COMMISSIONERS FOR HM REVENUE AND CUSTOMS
- Petitioner address
- 14 Westfield Avenue, Stratford, London, E20 1HZ
- Petitioner's Solicitor
- General Counsel and Solicitor to His Majesty's Revenue and Customs, HM Revenue and Customs, 14 Westfield Avenue, Stratford, London, E20 1HZ, telephone 03000 571306 (Ref 1967986)
- Court
- High Court, Royal Courts of Justice, 7 Rolls Building, Fetter Lane, London, EC4A 1NL
- Case number
- CR-2026-006159 of 2026
- Hearing date/time
- 23 September 2026 at 1030 hours
- Notice of intention deadline
- 1600 hours on 22 September 2026
What this notice means
A winding-up petition asks the court to close a company and place it into compulsory liquidation, most often because a debt has gone unpaid. If the court makes a winding-up order, control passes to the Official Receiver or an appointed liquidator, the company's bank accounts are frozen and its assets are sold to repay creditors.
Read more: Facing a Winding-Up Petition?.
How does this notice affect you?
Choose what applies and we'll point you at the right next step.
A written-off invoice rarely stops at the company that failed. The supplier left short is often the next business in difficulty — and the earlier that's dealt with, the more options stay open. If PERSONALITY BRANDS LIMITED owed you money, it's worth checking where that leaves you.
Unpaid wages, holiday pay and statutory redundancy are claimed from the government's Redundancy Payments Service, not from K2. The insolvency practitioner named in this notice should send you a case reference — you'll need it to claim.
K2 has backed and restructured UK businesses since 1990, including buying trade and assets out of distress. These situations move in days rather than months, so if you're looking at PERSONALITY BRANDS LIMITED or something similar, start the conversation early.
If your business is under pressure — creditors circling, a petition threatened, or cash running out — acting early changes the outcome. K2 has helped UK directors turn things around since 1990. Talk to us in confidence.
Related guidance
Free, practical guides from K2 on what this kind of notice means for directors.
More winding up notices
Frequently asked questions
Has PERSONALITY BRANDS LIMITED gone into liquidation?
The London Gazette published a Petitions to wind up (Companies) for PERSONALITY BRANDS LIMITED (company no. 09409615) on 11 September 2026. A winding-up petition asks the court to close a company and place it into compulsory liquidation, most often because a debt has gone unpaid. If the court makes a winding-up order, control passes to the Official Receiver or an appointed liquidator, the company's bank accounts are frozen and its assets are sold to repay creditors.
What does a Petitions to wind up (Companies) mean?
A winding-up petition asks the court to close a company and place it into compulsory liquidation, most often because a debt has gone unpaid. If the court makes a winding-up order, control passes to the Official Receiver or an appointed liquidator, the company's bank accounts are frozen and its assets are sold to repay creditors.
PERSONALITY BRANDS LIMITED owes me money — what can I do?
If PERSONALITY BRANDS LIMITED owes you money you are a creditor in the process. The insolvency practitioner named in the notice will write to known creditors and invite claims. Unsecured creditors rank after fixed-charge holders, the costs of the insolvency, preferential creditors and floating-charge holders, so recovery depends on what is left in the estate.
I worked for PERSONALITY BRANDS LIMITED — how do I claim what I am owed?
Unpaid wages, holiday pay and statutory redundancy are claimed from the government's Redundancy Payments Service, not from the company or from K2. The insolvency practitioner named in this notice should give you a case reference to claim with.
Source: The London Gazette and Companies House. Contains public sector information licensed under the Open Government Licence v3.0. © Crown copyright. This page is provided by K2 Partners for information only and is not legal or financial advice.